• Why Mobile-First is a Must for Fashion Brands in 2017
        The future of retail is mobile. However, a report compiled by NewStore has revealed that many fashion brands are missing the mark when it comes to their approach to mobile. 78% of fashion brands do not offer a shoppable mobile app, and those that do… ... read more
      Source: Latest Weekly StoriesPublished on 2016-12-08
    • Fashion’s Festive Campaigns: The Power of Holiday Cheer
      Now December is in full swing, fashion brands are quickly getting into the Christmas spirit by launching advertising campaigns in time for the holiday season. From launching campaigns with WhatsApp to featuring cameos from The Muppet Show characters, the fashion industry is becoming increasingly creative –… ... read more
      Source: Latest Weekly StoriesPublished on 2016-12-06
    • Looking Back on Black Friday
        Despite its critics, Black Friday remains one of the busiest shopping days of the year in both the US and the UK. And Black Friday alone is no longer enough, as we now have its bedfellow, Cyber Monday, and a whole week of deals surrounding… ... read more
      Source: Latest Weekly StoriesPublished on 2016-12-05
    • Virtual Try-On Fashion Apps Update, 2016
        Sophisticated new virtual try-on tools, both online and in-store, are capitalising on consumers' increased willingness to use tech to trial products. ... read more
      Source: Latest Weekly StoriesPublished on 2016-12-01

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