• Rio 2016: Bespoke Sports Wearable
      Vert is a wearable designed specifically for volleyball and basketball players to track performance and prevent serious injuries. Claiming to be the most advanced in jump technology, the Wearable Jump Monitor provides analytics to manage jump load and avoid damage. ... read more
      Source: Latest Weekly StoriesPublished on 2016-07-29
    • Commuter Commerce: Subway Retail Update
      Subterranean retail hubs are booming, especially in countries with harsh climates where controlled environments offer leisure-time respite. But the relatively captive commuter audience has more mileage globally. According to a new report by US property business CBRE (2016), 20% of brands from the Americas, Europe, the… ... read more
      Source: Latest Weekly StoriesPublished on 2016-07-28
    • Reimagining The Role of The Beauty Store: How Can Bricks Enhance Clicks?
      The business of beauty is booming. But is it being fully embraced online? It’s certainly true that, while consumers are increasingly happy to gamble by buying clothes online before trying them on, many are reluctant to purchase beauty products online, instead heading to stores to test… ... read more
      Source: Latest Weekly StoriesPublished on 2016-07-27
    • Sonic Branding: Wang, Chloé & Farfetch x Apple Music
      Building on the need for brands to assert themselves across multiple media touchpoints, several fashion names – including American label Alexander Wang, French house Chloé and UK e-tailer Farfetch – have collaborated with Apple's recently redesigned music streaming service Apple Music. ... read more
      Source: Latest Weekly StoriesPublished on 2016-07-21

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