• Retail: New Store Navigation Tools
      With consumers turning to their phones for information (83% believe this makes them more knowledgeable than store associates – Tulip Retail, 2017), shrewd brands are making mobile the default in-store interface. We highlight 2017’s best innovations for product detection and route navigation. ... read more
      Source: Latest Weekly StoriesPublished on 2017-12-13
    • Service-Led Seduction: John Lewis’ Super-Service Flagship
      Acknowledging the rising value of both an experiential and an assistance-based economy, British department store John Lewis is seeking to maximise the power of its physical stores by ramping up the services they offer. ... read more
      Source: Latest Weekly StoriesPublished on 2017-11-24
    • Skin Imaging Technology and the Retail Consultation: Helping Brands Enhance the Customer Experience
      A recent GlobalData report revealed that, in the UK alone, the health and beauty market is forecast to grow more than 21% over the next five years, and according to, skin care awareness and consciousness are some of the driving forces behind the booming industry. The beauty industry as… ... read more
      Source: Latest Weekly StoriesPublished on 2017-11-13
    • Redefining (Fast) Fashion: Decoded Fashion NY Summit, 2017
      Exploring the critical nexus of fashion, retail and tech, Decoded Fashion’s 2017 NYC edition took place on November 1-2. It focused on the evolution of mobile engagement and commerce – “Mobile opens up a vast array of [issues] we can now solve that we never could… ... read more
      Source: Latest Weekly StoriesPublished on 2017-11-10

Decoded Fashion is the top global event series connecting decision-makers in Fashion, Beauty and Retail with emerging and established technology companies.
Discover new emerging technologies for Fashion & Retail and network with startup founders, industry peers and investors seeking to push the industry forward.
Learn from Fashion & Retail leaders, find tech and industry partners and network with investors and decision makers.
Discover new startups behind new and relevant solutions catering to Fashion & Retail, and network with industry leaders, tech founders from around the globe.