Stylus Report

Savvy brands are shaking up existing consumption cycles to appeal to the ethical consumer’s ideal of ownership. Opportunities for repair, return schemes and the creation of new product archetypes are improving product lifespans and consumer-brand relationships alike.

- Delaying Disposal
– Tools For Repair
– Adaptable Design
– Service Over Purchase

Download the Stylus Product Design Report Here

Millennials are often seen as feckless, self-absorbed hedonists, but there’s more to this much-discussed generation than meets the eye – they’re also moderate, thrifty and complex.

- Think Again
– On The Down Low
– New Youth
– Don’t Drink, Don’t Smoke

Download the Stylus Consumer Lifestyle Report Here

Far from representing a crisis for marketers, the rise of ad blocking will unlock new opportunities for brands across industries. We speak to key media and marketing influencers to discover how you can thrive in a post ad-block world.

- Rise Of Ad Blocking
– Redefining Metrics
– Invested Consumers
– Native Opportunities

Download the Stylus Media & Marketing Report Here

Consumers’ increasingly busy lives are fuelling the growth of retail concepts based on speed and convenience. From swift payments and bite-sized ‘brand bait’, to streamlined store layouts, we spotlight key tactics for keeping pace.

- Need For Speed
– Express Retail As A Taster Strategy
– Ultra-Prompt Payments
– Streamlined Store Layouts
– Fast-Track Apps

Download the Stylus Retail Report Here

Shape-shifting and self-transforming materials have been on our radar for a while, but the latest technologies inform a new level of intelligent materials that spontaneously respond to specific stimuli. Other advances include intuitive and highly flexible materials that will alter our interaction with everyday technology.

- Intelligent Materials
– Weather Responsive
– Clever Interaction

Download the Stylus Colour & Materials Report Here

To satisfy individuals’ desire for authentic and immersive travel experiences that differ from traditional beach holiday formats, travel brands and hotel operators are creating ways for guests to collect experiences and new skills while escaping the everyday.

- Resilience Reinforces Vitality
– Building Memory Banks
– Hyper-Personalised Luxury Travel
– New Tech Worlds

Download the Stylus Food, Beverage & Hospitality Report Here

In our latest Instagang instalment, we introduce America’s coolest social media influencers, many of whom are pushing the agenda around issues of diversity, inclusivity and gender. These are the ones to watch.

- Politically Conscious
– New Beauty Perceptions
– Different Is Good
– Sharing Social Community

Download the Stylus Fashion Report Here

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Self-expression, transformation and play are key beauty drivers for smart, thrifty teen and millennial consumers. From selfie testing and artistry kits to effective, honest formulas, we highlight the product developments and brands tapping this youthful attitude to beauty.

- Primed for Selfies
– Make-up and Self-Expression
– The Growth of Mass
– Products Grow Up

Download the Stylus Beauty Report Here