Media coverage
Milan Design Week Showed Inspiring Combinations of Fashion And Tech

Forbes, April 20, 2016

Milan’s Design Week has just finished, and I’m taking stock of the experience. As always, the event was so huge that it was possible to see only a small part of it. As a technology writer, I was mainly interested in the increasing overlapping of fashion and tech. Milan is well equipped to showcase the best of both worlds: among other things, it is one of the main European venues of the Decoded Fashion conference and is now home also to the Fashion Technology Accelerator, which offers tailored advisory to startups operating in this industry.

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Fashion Futures Awards announces shortlist

Fashion United, April 7, 2016

Decoded Fashion in partnership with the British Fashion Council has announced the shortlist for the Fashion Futures Awards 2016, which honours brands, retailers and tech companies who are innovating and working together to push the boundaries of what is possible in fashion and tech.

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The Fashion Futures Awards Announce 2016 Shortlist

The British Fashion Council, April 7, 2016

Decoded Fashion announces the shortlist for the 2016 London edition of the Fashion Futures Awards. In partnership with The British Fashion Council, the awards honour the brands, retailers and tech companies who are innovating and working together to push the boundaries of what it possible in fashion and tech.

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The Fashion Futures Awards Announce Shortlist 2016

Decoded Fashion, April 7, 2016

Today, Decoded Fashion announces the shortlist for the 2016 London edition of the Fashion Futures Awards.

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BFC, Decoded Fashion Announce Fashion Futures Short List

WWD, April 7, 2016

A bevy of brands and companies have been short-listed for the Fashion Futures awards hosted by the British Fashion Council and Decoded Fashion. The event series, which highlights the innovators in the fashion and tech fields, will take place on May 18 at LSO St. Lukes in London.

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Topshop partners with Decoded Fashion on start-up competition

Fashion United, March 28, 2016

Fashion retailer Topshop is teaming up with Decoded Fashion, the event series that focuses on fashion, retail and technology, on a start-up competition to address changing consumer shopping tastes and expectations.

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Decoded Fashion And TOPSHOP Join Forces On Startup Challenge

Decoded Fashion, March 24, 2016

Decoded Fashion, the world’s leading global events series connecting fashion and retail with new tech, and TOPSHOP, the pioneering fashion brand known for its design collaborations with industry leaders including Christopher Kane and Kate Moss, are partnering for the first time.

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Topshop Joins With Decoded Fashion on Start-up Competition

WWD, March 24, 2016

Topshop has teamed with Decoded Fashion on a start-up competition. The digital initiative, known as The Topshop Challenge, will involve emerging companies and entrepreneurs pitching digital ideas to improve the high-street retailer’s consumer experience.

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Topshop on hunt for startups with launch of Topshop Challenge

The Drum, March 24, 2016

Topshop is looking to work with startups and entrepreneurs who can pitch ideas on how to use their technology in a way that will enhance the shopping experience at the retailer.

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Decoded Fashion x TOPSHOP Challenge You To Be Innovative

FashNerd, March 24, 2016

Finally it has happened! A high street label has decided to dip its toe into the world of technology. Granted it is not fashion technology but “hey ho” we are still excited to see retail technologycontinue to gain momentum.

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