Media coverage
Decoded Fashion Teams With British Fashion Council on Awards

WWD, March 23, 2015

Decoded Fashion has teamed up with the British Fashion Council to launch the Fashion Futures Awards, which aim to celebrate “how the fashion and retail industries are evolving through tech based ideas, solutions and tools,” Decoded Fashion said Monday. The awards will take place May 21 in London, and will immediately follow Decoded Fashion’s London summit, which runs May 20 and 21.

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Swarovski Swaps Crystals For Pearls Of Wisdom At SXSW

PSFK, March 13, 2015

Opening today in Austin, SXSW Interactive is an opportunity for creative thinkers and business to share their visions for a technology-enhanced future. Yet, with so many formidable brands attending (AT&T, McDonalds, and GE are all making appearances), some worry that SXSWi has transformed from an idea-sharing event into a large-scale marketing stunt.

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Ryan Craver, Former Hudson Bay Executive, Joins Retale Advisory Board

MarketWatch, March 12, 2015

Retale (, a location-based mobile platform connecting more than 3 million shoppers with their favorite local retailers, today announced that it has added Ryan Craver to its advisory board.

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The Tech Scene At SXSW

WWD, March 12, 2015

The 22nd annual South by Southwest Interactive Festival starts in Austin, Tex., on Friday. Around 33,000 Interactive badge holders, who ponied up $1,295 for access to the five-day tech conference — will crowd into the Austin Convention Center, the hub of daytime activity.

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Ten Startups Named Finalists in Simon and Decoded Fashion “Meet the Disruptors” Retail Technologies Competition at SXSW

CNN Money, March 12, 2015

Simon®, a global leader in retail real estate, in partnership with Decoded Fashion, which holds global event series that encourage entrepreneurship in the fashion and retail fields, today announced the 10 finalists in its “Future of Retail: Meet the Disruptors” competition. The competition’s mission is to discover startups in retail or retail-related technologies whose innovations will enhance the shopping experience for future generations.

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Liz Bacelar, Founder CEO Decoded Fashion

The Imprint & The Impression, December 12, 2014

Kenneth Richard, Chief Impressionist, interviews Liz Bacelar, as she shares all things Decoded Fashion. Liz discusses the merging of the fashion and tech worlds and Decoded Fashion’s influence in the space.

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Fashion And Tech Companies Merge Online And Offline Sales

Tech Crunch, December 7, 2014

With online sales up 17% and physical retail down 11%, it’s no wonder retailers large and small are increasingly living online. An alternative to simply shuttering the windows, though, is to experiment with new technologies to integrate the showroom, the storefront, and the web. In November, fashion and tech entrepreneurs and experts gathered at the Decoded Fashion New York Summit to discuss integrating technology, fashion and the retail experience — like the partnerships between retailers including Rebecca Minkoff, Nordstrom and eBay.

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Michael Kors And The Power Of Partnerships In Tech

The Imprint & The Impression, December 4, 2014

Ask anyone attending the informative and inspirational Decoded conference held in New York several weeks ago and they will tell you that fashion and technology are in the mist of storming before forming. In essence fashions established guard isn’t supportive of wearable fashion tech driven by tech heads rather than designers that result in products putting function over form. Meanwhile wearable tech start-ups with value added features fail to understand why fashion, who is all about newness, hasn’t embrace them and the new wearable technology business.

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Real “Fashion Tech” Should Improve Infrastructure & Logistics

OS Fashion, December 3, 2014

With all the transient and already outdated efforts we’ve seen in Fashion & Tech, its exciting when an idea or a project truly brings us forward. A couple of these bright moments occurred at the recent Decoded Fashion Summit in New York City, attended by an ever growing mix of fashion, business, and tech decision makers and innovators.

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Innovation Meets Fashion With Wearable Technology

FForward, November 25, 2014

At Decoded Fashion’s Fashion Interconnected Summit, hundreds of people gathered to discuss nuances in retail innovation, ecommerce and of course, wearable technology.

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