big data

WEDNESDAY, NOVEMBER 12, 2014 @ 6.30PM

We are back in Paris at Google France HQ in partnership with Arvato! For our third Paris edition, we’ll take a deeper look into big data.

There is no question that the customer experience has been disrupted and influenced by changes in hyper-connected customer behavior and a growing demand for customization.

Marketing and omni-channels strategies rely more than ever on the knowledge, understanding and analysis of customers and of their journey. The digital backed by big data is no longer an opportunity, it’s finally a necessity and imposed in brand strategies.

AGENDA
INTRODUCTION
Céline LIPPI, Co-Founder & Managing Director @ Fashion Capital Partners

KEYNOTE: Decoding Big, Smart & Social Data Stakes
Georges-Edouard Dias, Co-Founder & Chief Strategy Officer @ QuantStreams
15+ years experience in the digital space and until the end of 2013, Georges-Edouard Dias was Chief Digital Officer at L’Oréal.

ROUND TABLE: Crossed Views and Perspectives from Luxury, Fashion, Beauty and Media on Big Data Strategies
Facilitator: Christophe Biget, Co-Founder & Partner @ iVentures Consulting
Axel Adida, Digital COO @ L’Oréal
Sébastien Fabre, CEO @ Vestiaire Collective
Deborah Marino, Strategic Planning Director @ Publicis 133
Arnaud Monnier, Director, Brand Sector @ Google

STARTUP PITCHES
Florian Douetteau, CEO @ Dataiku
Guillaume de Roquemaurel, Co-founder & CEO @ Little Big Data

Networking and Cocktails @ Google Cultural Institute

Gold Sponsor: Arvato
Supporting Partners: Fashion Capital Partners, Google, Maddyness, Numa
Supported by: La French Tech

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“In this Disruptive Innovator Interview, [Mark Lancaster, founder and CEO of SDL Group,] defines the seven keys to omnichannel success.”

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Decoded Fashion - Fashion Tech Daily -  Omnichannel
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“Clari, a mobile-first sales productivity tool that leverages real-time big data analytics to help salespeople do business, is emerging out of stealth today with $6 million in funding from Sequoia Capital and a list of “dozens” of customers that includes VMware, Juniper, Cisco, Box, and Nimble Storage along with several other Fortune 500 names.”

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Decoded Fashion Fashion Tech Daily Clari

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