mager spotify

We may be the first Fashion Hackathon, but we’re also the first Hackathon for plenty of developers, designers and business and marketing professionals. What? how? why? do you do what? when? To answer some of the top questions, we talked to Spotify’s Hacker Advocate Andrew Mager, who’s been to more than 50 hackathons around the world.

What is the most challenging aspect of the Fashion Hackathon?
Getting people to understand that it’s more than fashion. It’s art, it’s e-commerce, it’s music, it’s retail.

What are your top 3 tips to first-time hackers?
Make friends early, network your ass off. Listen carefully to the API pitches to see what’s possible. And have fun; you’re building something in a short time that you aren’t getting paid for. You could be building the next big thing though, so don’t have too much fun!

What is the best way to form a team?
Network as soon as you walk in the door. Watch people as they watch the API demos to see which talks to interesting people. At the end of the API demos, stand up on the mic and say your skills and say what your idea is. Ask for help if you need it.

What are your top tips to experienced hackers who have never worked with fashion or retail tech?
Expand your horizons. A fashion hack is more than just nice clothes and runways. Even if you wear a nerdy black t-shirt everyday, there is a place for you at a fashion hackathon.

Andrew will meet with the Hackathon finalists for a mentorship session before they pitch at the Decoded Fashion Forum at Mercedes-Benz Fashion Week. @mager

Burberry's Regent St Store

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