livestream

When we learned about The Fashion Hackathon we knew this was something we just had to get involved with. The mission of this event and Decoded Fashion is one that we share at Rightster. We’ve been on a mission to develop new technology solutions to advance the fashion industry for all stakeholders, from designers through to retailers and the end consumer from our inception, so we couldn’t wait to join up with Decoded Fashion on this initiative.

After industry leaders from the fashion industry shared the challenges they face in evolving their businesses at the weekend event, we experienced an amazing creative energy from the 30 finalist teams who overwhelmed us with the breadth and depth of their proposed solutions.

For two seasons we’ve helping designers reach more and more of their potential customers by distributing the live stream  and runway videos of Mercedes-Benz Fashion Week to hundreds of sites across the internet. Now, we’re excited to be able to bring the excitement and energy of the The Fashion Hackathon Finale straight from Lincoln Center to a wide audience on Decoded Fashion website and many other sites across the web with a live stream. The in-person attendees and at-home viewers will share a unified experience with the #fashionhack hashtag wherever they are watching.

We’d like to offer anyone with a site or blog who is interested in supporting Decoded Fashion the opportunity to live stream the finale on his or her site as well. Get in touch for more information at mbfw@rightster.com.

Congratulations to all the finalists and best of luck!

Rightster will livestream the Decoded Fashion Forum on Feb. 14. Watch on mbfashionweek.com.

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Refinery29 does it again: this time they’re partnering with MADE Fashion Week to support rising design, fashion and art when the world is looking at the fashion stage in New York.

MADE Fashion Week takes place simultaneously with Mercedes-Benz Fashion Week, but focuses on bringing innovative fashion and emerging designers to the media spotlight. Philippe von Borries, Co-Founder and CEO of Refinery29 said that the partnership “[celebrates] personal style and [focuses] on the most original fashion.”

MADE Fashion Week’s impressive schedule includes 50 fashion shows and presentations in both New York and Paris, as well as events, concerts, and an interactive component on milkmade.com. Refinery29 will cover the event on site and on the streets  for their new, in-house development: R29 Studio, where they will conduct interviews with participating designers, celebrities, models, and makeup artists throughout the week.

The best part? You don’t have to miss a thing. Refinery29 is streaming every  MADE Fashion Week runway show on their website.

Reported by Jovana Obradovic