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“Entitled “Series 2,” Ghesquière unveiled the campaign’s first images on his Instagram page on Monday.”

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Decoded Fashion - Fashion Tech Daily - Louis Vuitton
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“Louis Vuitton’s push to even higher echelons of luxury includes three marquee photographers for Nicolas Ghesquière’s debut fashion campaign. The fall spots are slated to break in an array of August magazines, starting July 3 in the U.K.”

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Decoded Fashion - FashionTech Daily - Louis Vuitton
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“Louis Vuitton’s new The Icon And The Iconoclasts project will also see Cindy Sherman, Marc Newson and Rei Kawakubo make over the brand’s iconic monogram.”

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Decoded Fashion - Fashion Tech Daily - Louis Vuitton x Louboutin

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  1. Wearable Technology: Why We Should Look to Businesses to Show Us the Way
    Fred Armisen’s fumbling exploration of Google Glass on Saturday Night Live last May brilliantly satirized the challenges facing wearables.
  2. Coach Outflanking Vuitton in China With $400 Handbags
    Corina Su aspires to someday own a handbag or shoes from luxury brands like Louis Vuitton (MC) or Gucci. For now, Kate Spade, Michael Kors, or Coach will do.
  3. Eric Schmidt Encourages World Changing Tech Innovation By Giving Away $1 Million as Prize
    Technology can solve the most pressing problems of the world, or at least that’s what Google Executive Chairman Eric Schmidt believes.
  4. Smart Jewelry is Proving Wearable Tech Doesn’t Have to Be Hideous
    Ladies and fashion fans, the world of wearable tech is finally swinging your way.

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  1. Ghesquière Named Vuitton Women’s Design Director
    Nicolas Ghesquière was appointed on Monday as the women’s design director for Louis Vuitton, taking over from Marc Jacobs, who left the fashion house last month.
  2. Michael Kors Instagram Ad is the App’s First-Ever Advertisement
    The very first Instagram ad made its debut late last week, and lo and behold it is an ad for Michael Kors.
  3. Vietnam is Spending $400,000 to Create its Own Silicon Valley for Startups
    Vietnam is aiming to take a leaf out of the US playbook after it unveiled the Silicon Valley Project.
  4. Cynthia Rowley Launching Makeup Range with Birchbox
    After dipping her feet into the e-commerce world with an eyewear business she launched this summer, Cynthia Rowley is taking on color cosmetics in a similar fashion.

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  1. Marc Jacobs Says Goodbye to Louis Vuitton at Paris Fashion Week
    This year one of the most talented designers in fashion, says goodbye to the LVMH power house; with 16 years of spectacular success we can’t wait to see what he does next.
  2. Fashion Site Refinery29 Raises $20 Million
    Refinery29, one of the most prominent Web properties pursuing the “content + commerce” meme, has raised a $20 million C round funded by Stripes Group.
  3. Nomi Raises $10 Million, Accel-Led Round to Bring Online Marketing Data to Offline Businesses
    The startup says that it wants to give brick-and-mortar stores and other offline businesses the data they need to become as optimized as an e-commerce website.
  4. The 5 Best Fashion Apps and Sites to Help you Organize your Closet
    Ever since we saw Cher Horowitz’s amazing virtual closet, we’ve craved something similar. And it turns out, our dream of a high-tech closet is closer than we think.

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  1. Marc Jacobs Exits Vuitton to Focus on IPO
    Marc Jacobs is leaving Louis Vuitton as plans take shape for an eventual public offering for the Marc Jacobs brand.
  2. Fashion GPS Raises $4M in International Push
    Fashion GPS announced on Wednesday that it has raised $4 million in Series A financing from Ironfire Capital, among other investors.
  3. Saks Off 5th’s E-Commerce Site Rounds Out Retailer’s Omnichannel Presence
    With the launch of its discount store, Saks Fifth Avenue Off 5th’s e-commerce site that is likely to attract aspirational consumers and possibly create brand loyalists.
  4. “Showrooming” is More About Research than Price Comparison
    Potential customers walk in with small devices capable of comparing the price of every product to one listed somewhere else.

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  1. Why Did Apple Just Hire a Fashion Industry CEO?
    Yves Saint Laurent’s ex CEO, Paul Deneve, has left the fashion house and is now being hired by tech power company, Apple.
  2. GoldieBlox, the Toy That Aims to Get Girls Hooked on Engineering is Coming to a Toys ‘R’ Us Near You
    The California based startup will now be selling their engineering and science themed girls’ toys at the major toy store, Toys ‘R’ Us.
  3. Smartwatches Hit the Mainstream, Pebble Lands at Best Buy
    The Kickstarter smartwatch startup, Pebble, has recently landed a deal to sell its wearable tech devices at Best Buy.
  4. Shop Louis Vuitton at Your Fingertips
    As many high luxury brands have become a part of the mobile commerce giant, Louis Vuitton decided to join and publicly announce it via an animated video.