Marriott
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“Beacons offer indoor positioning through Wi-Fi, a technology which allows your smartphone to determine its approximate location, and it seems like these little beacons are spreading like wildfire. In 2014, we saw these low-cost transmitters being experimented with across an array of industries, used to provide companies with consumer context, leveraging user location in real-time to provide a more personalized experience.”

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Decoded Fashion - Fashion Tech Daily -  Marriott