“The strongest omnichannel players [in fashion] are currently Gucci and Burberry.

Gucci launched in-store inventory visibility to empower its customers, while Burberry has put that information in the hands of its sales associates; the latter is also one of the few luxury players that offers in-store pickup on online purchases. Nordstrom, which puts iPads in dressing rooms and in the hands of its employees, also offers the option to ship an online purchase from a nearby store, which both helps it clear inventory from slower-moving locations and get the product in the shopper’s hands faster.”

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Decoded Fashion - Fashion Tech Daily - Burberry

“Nordstrom is said to be discussing the possibility of acquiring Trunk Club, which is an e-commerce company that provides personal styling for men.”

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Decoded Fashion - Fashion Tech Daily - Trunk Club

“Nordstrom has taken the social shopping site, Wanelo, into its stores in order to help forecast trending styles and help better target customers’ needs.”

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Decoded Fashion - FashionTech Daily - Wanelo


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