What A Fashion Entrepreneur Learned When Her Startup Flamed Out Early

“When Aslaug Magnusdottir cofounded the luxury fashion e-retailer Moda Operandi in 2010, the timing was perfect. Even though Net a Porter—another full-price fashion e-retailer with a decade’s head start on Moda—was gaining traction, Magnusdottir says the luxury customer was still being underserved online.”

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Decoded Fashion - Fashion Tech Daily -  Moda Operandi